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    Free Essay
    8 of 10 on the basis of 4329 Review.
     

     

     

     

     

     

         
     
    Hybrid Microbrews 283

     

    Hybrid Microbrews Cream ale/American lager/blonde ale This blend produces a mild, pale, light bodied ale. This can be made using a warm fermentation (either top or bottom) and cold lagering or also by blending top and bottom fermented beers. The hop bitterness in the style is normally very low, with hip aroma often absent. Sometimes they are referred to as cream ales, yet they are crisp and very refreshing. American wheat ale/American wheat lager This type of beer can be made by using either lager yeast or an ale. Brewed with 50 percent wheat, the hop rates are higher and the carbonation is lower than German styles of wheat beers. At low levels, a fruity estery aroma and flavor is normal, although clovelike characteristics shouldn't be perceived. The color is normally golden to light amber, with the body being light to medium in character. Fruit beers These types of beers are made by using fruit as an adjunct in the primary or secondary fermentation. Fruit beers provide a very unique taste, and they can also be quite potent if made in the right ways. Vegetable beers These beers use vegetables as an adjunct in primary or secondary fermentation, helping to provide an obvious, yet harmonious quality. These beers shouldn't be overpowered by hop character. Herb and spice beers Herb and spice beers use either herbs or spices other than hops to create a very distinct taste and character. The spices can be derived from roots, seeds, fruits, vegetables, and flowers. Hybrid microbrews offer you a break from the ordinary beers, providing unique tastes and very distinct character. There are many types of hybrid microbrews available, all you have to do is look around or experiment. (word count 283) PPPPP



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    Facing Resentment From Unsuccessful Candidates For Your Job

     

    : You've recently been promoted to management, and are now responsible for the department in which you were previously employed. One of your former peers had also applied for the job, and you are now feeling waves of resentment from him that threaten the success of your promotion. Does this sound familiar? If so, you're certainly not alone because it's one of the most common challenges faced by new managers. Here are some ideas to help you deal with the situation. Initiate a discussion It's imperative that you sit down and have a meaningful discussion with the individual concerned. Your two objectives are to find out specifically how he or she is feeling, and from there to figure out how you can enlist their co operation and help them become a productive part of the department that is now yours to run. Try to understand how they feel and why they are resentful The most obvious reason is that she really felt she was the best person for the job. She has ideas on running the department and had been looking forward to putting them into action. Now she feels she has lost that chance. A lesser known, but possibly even more important, reason is loss of pride. He may have told his nearest and dearest that he was in line for promotion, so now that he didn't get it, he is embarrassed. He feels he will be less in the eyes of his family or friends. So even though he may not actually mind the job he currently has, you're facing some deep personal feelings he may have difficulty changing. The only way you'll find out is to ask questions, and then listen to the answers. Begin by saying you know the person was a candidate for the job, and that you also understand they were considered qualified. Then begin with a straightforward question such as, "Do you still feel disappointed and resentful?" Wait for the answer. If it's a curt "yes", probe for more. "Is that something you feel you can work around, or that will eventually settle down?" Or "How can I help you deal with that?" Keep probing until the person begins to talk. If she takes the opportunity to vent her feelings of anger, listen calmly for a bit, using body language to indicate you understand. Then step in to redirect the conversation so that it becomes productive by saying something like, "I understand you've been angry. However, I know you well enough to believe you can get past it and honor yourself by doing the job you are capable of. Let's talk about where we go from here." Help them regain lost pride Before the conversation even begins, give some thought to what you know about the person and how they work. How can you use their strengths to the benefit of the department? One effective way is to initiate a special project with a specific objective she can relate to, and put her in charge of it. It's important that this not be an unimportant "make work" project, but rather something of value. You might even come up with it in discussion with the employee, which gives it the benefit of her buy in. This kills two birds with one stone: completion of the project benefits the work of the department, and putting the person in charge provides an opportunity to shine. This helps them regain any self confidence that may have slipped, and they have a "win" to report to those who care about them. It's also a positive achievement that can count towards possible future promotion opportunities. What if it doesn't work? If you give people consideration through this process and then give them every opportunity to come on board with you, and they still won't co operate, then stronger measures are called for. In this case you must have another discussion. This time you frankly point out their ongoing shortcomings and how they are creating a toxic environment that adversely affects the whole department and its work. Candidly tell them that if they can't find the inner strength to change their attitude and make a productive contribution, then there is no place for them in your department. From then on, follow the usual process when someone is "on probation", monitor their progress and act accordingly. As the common management consulting expression goes, "If you can't change the people, you have to change the people!" In a recent interview with Management Consultant Mike McInerney, he told me this situation arises at all levels. Young managers may be surprised to learn that even Presidents have to deal with the resentment of unsuccessful candidates. The difference, according to McInerney, is that those people have learned to deal with it, and they don't let personal feelings stand in their way. If you are new to the world of management, you'll do well to take your cue from their example.



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    Amazing Communications

     

    As history has progressed and technology has continued to advance, life has become full of more and more good things. Without a doubt, one of the best things that our society has gained from the advances of technology is communications. Consider for a few moments all of the amazing forms of communications that have made your life easier and more full. First and foremost in many peoples minds is the telephone. Even if you like to write letters once in a while, can you honestly imagine if letter writing and telegrams were the only way to communicate with people? Think of the countless ways that having phones have improved worldwide communications. My telephone allows me not only to call my next door neighbor but the communications a telephone allows also enables me to call a friend who has moved to Africa in just a few moments time. If having the telephone doesn't impress you enough, think about the way the internet has improved communications and many other aspects of your life. The internet has literally connected people from every corner of the globe by the simple click of a button or two. Our communications with people have become easier, more frequent, and faster. You can send a message to a business parter in Tokyo and receive a reply within mere seconds. Amazing. The improvements in communications have opened up a world of possibiility to people in the area of travel. Places that were once impossible to reach are now not only possible to reach but also convenient and quick. Each time I sit in an airport I find myself amazing by the incredible communications system that keeps air traffic in control around the world. I can definitely see how an air traffic controller is the most stressful job in the world, but there is no way the job would even be possible without the intricate communications system we have to use. With a less advanced system of communications, life would be different for individuals around the world, but life would also be different for countries and international relations. Imagine trying to keep the peace with an overseas country by the exchange of letters? Decades would pass before any amount of substantial communication could take place. Chances are high that we would enjoy far fewer privileges to visit or move to other countries without a great communications system like what our world has in place. Before you pick up the telephone or sit down to check your email, take a moment to be grateful for the afffects of advanced communications in your world and in your life.



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    How To Plan Your Wedding 8 Things You Need To Do

     

    What you are about to read will help you to get your wedding plans started and keep you organized. Planning your wedding is not an easy task. In fact, it can be quite stressful and a trying time, especially as your big day gets closer and closer. Couples are very concerned and worry about coordinating all the details and make sure everything goes to plan. To help you get started and on track here are 8 things you need to do: Step 1: Setting the date One of the most important details of the wedding you and your spouse have to decide upon is the actual date of the wedding. This should be taken cared of first and the factors in choosing a date includes the availability of the venue where the wedding will take place and the availability of friends and family. Step 2: The Budget This is also a very important step, even before you start to make your plans. Know how much you want to spend for each detail of your wedding. With the average wedding costing approximately $20,000 you certainly want to setup a budget for each detail so you don't find yourself over extending. Step 3: Your Venue Where your wedding will take place. Looking for a place to have your wedding certainly is important and it is also the biggest chunk of your budget besides your honeymoon. But there are ways to reduce this cost. Here are a few tips to help with your decision when choosing your venue. Some venues will offer you a discount on days when traditionally weddings are not held. Also the time of year and day will also become a factor in this expense. For example, certain weekdays and Sunday, as well as mornings and afternoon receptions are typically cheaper. Another point, usually after a holiday, is not considered a peak time and again the price tends to be less expensive. Step 4: The size of your wedding It is very important to talk with your future spouse about the size of your wedding that you both have in mind. A dream wedding for one may not be that of the other. So it is important to discuss these details regarding the arrangement of the wedding such as, location of the venue/reception, the number of people who get invited, and the choice of entertainment. Step 5: Photographs/Videographer Sure your friends and family will be taking pictures and some of them will own camcorders. But for this special occasion you will want to consider a professional because you want something very special, lasting and visually presentable. Step 6: The cake Dont forget the cake! When in search for your wedding cake it's best to have a tasting first, before settling on a cake. To make this fun invite some friends and family to the tasting! Step 7: Ordering wedding invitations If you want to get creative, you can always print your own invites. This way you can customize them and add your own personal touch to them. Step 8: Your wedding attire Don't forget to start looking for your wedding gown months before the wedding day. This way you will have plenty of time to make a selection and take care of fitting. Also, the groom should make arrangements for either buying or renting a tuxedo. Just in case you encounter some trouble with the fitting, you would have some time to make other arrangements. There you have it. 8 steps to get you started on your wedding plans. Planning your own wedding is really not difficult, being organized and knowing what steps to take when, certainly reduces the stress involved. Now put these steps into action and never look back, you are embarking on a wonderful journey and to help you more with your wedding plans you can find many resources on the internet.



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    Niche Marketing How To Contact Your Audience

     

    Is your website targeting a niche market? Whether you are following the advice of top Internet Marketers or if you just happened to have a business that caters to a very specific target audience, you must be able to find them, and they must be able to find YOU. One of the joys of niche marketing is the luxury of tapping into a favorite hobby, occupation or expertise and building a business around it. If you are expanding an existing off line business by setting up a webpage you may find your most valuable contacts right in your store. Make some brochures or cards that announce your online presence, or ask customers if they'd like to sign up for your online newsletter. Now you can contact your customers about new products, industry news or specials with no postage costs or time consuming envelope stuffing. Invite your subscribers to recommend the site to friends who are interested in the topic. Even better, have a place on your website to 'tell a friend'. Your visitor will enter their own email address and name as the sender of the message to avoid spam complaints. Warning do not start emailing the invitee unless they sign up personally for your newsletter. Niche sites will really benefit from a newsletter. Create a small free gift, such as a special report or how to manual that they will receive with their subscription. By providing valuable information related to your topic you will gain the trust of subscribers. By contacting them at least several times a year up to once a week if possible they will always be reminded of your website when looking for information or products in your niche. Create a website that has informative content. Incorporate the keywords (words or phrases visitors type into their search engines) into the content to improve your place in the search engines. Write articles that will set you up as an 'industry expert'. If you don't feel capable of writing them yourself you can hire a ghostwriter. End the article with your name, a comment about your business and a link to your website. Submit your article to relevant websites or ask if website owners would like to use your contribution. Be sure they agree to keep your name and website link intact. You may find discussion groups that cater to your market. Involve yourself in their conversations and attach a signature with your website address if the policies permit. Do not advertise on these groups, however you may be able to offer your free item when the situation allows. Try to determine where your market is. Are they parents? Retirees? Home owners? Pet lovers? If you are selling art supplies you may find hobby sites will cater to your audience. If you sell information for do it yourself projects you should show up in home decorating as well as financial sites ('Save Money on Home Building Projects!' for example). Always look for new opportunities and offer your best, the rest will follow!



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    You And Your Cholesterol

     

    Are you aware that nearly 107 million Americans have total cholesterol of 200 mg/dL or higher, a level at which cardiovascular risk begins to rise. Mike Flowers of you and your cholesterol. com states that "High Cholesterol and Triglyceride (blood fat) can easily be controlled by following a few simple rules and without giving up some of the pleasures you enjoy most!" Mr. Flowers also added that ten years ago his doctor wanted to place him on medication due to his high cholesterol levels. "I was totally shocked because I felt fine, and was going to see him for something unrelated. At that point, I started thinking about my dad and the Quadruple Bypass he had a couple years earlier. I convinced my doctor to give me 30 days to reduce my Cholesterol, and get it under control. If not, I would be more than happy to start taking the medication. When I returned to his office 30 days later, he was completely amazed at how low my levels were and told me to continue doing what I was doing. To be honest with you, I was more amazed than he was. I was thrilled...not expecting such good results. It has been ten years since that visit, and each time I visit his office for a check up my levels are consistently good! A lot of people can lower their levels by incorporating the right diet plan, knowing what foods to stay away from, educating themselves on the benefits of natural herbs and having a simple exercise regiment. Unfortunately for some, no matter what they do they will not be able to get their levels under control and will have to seek the advice of their medical professional." You can get more information on this topic at . you and your cholesterol. com.



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    Fabulous Blind Ideas

     

    Most people know venetian blinds as the slatted plastic strips with cords that are always tangled. These are quite difficult to clean and can make a room appear messy and shabby just by being tangled or crooked. Blinds with plastic slats are out in modern interior design. Decorators often choose anodized aluminum and silver blinds for a modern window with minimalist effect. Nowadays, the variety of available venetian blinds includes a range of different designs, textures, and colors. Presently, manufacturers are producing blinds in fresh colors and interesting textures either by anodizing, painting, or coating the slats. The black blinds that were the rage in the 90s'modern trend and the neutral beiges of industrial looks are now considered boring and outdated. Plus, expert designers agree that these colors only make a room drab and impersonal. However, these blinds are still worth keeping if you would invest in special lighting treatments, bulbs, and dimmers. The light treatments can soften the starkness of the blinds. But why waste money on lights when you can update your rooms by just choosing the right blinds for your rooms? The new, brighter neons will look perfectly retro paired with 60s' and 70s' memorabilias and designs. Colors like metallic bronze, gold and silver blinds are hot and will add instant glow and glam in any room. Rather than putting black or white venetian blinds for a wood paneled office, richer and more luxurious colors like deep wine or burgundy are advised. Brown and olive blinds are deemed best for earth toned rooms. Industrial spaces like offices look sleeker and more updated with blinds of celadon or cherry red. If the more adventurous and bolder colors are not your style, you can still update your blinds by choosing different textures. Wooden slats are good for Asian inspired or bohemian themed rooms. Leather covered slats look sleek and collected for offices. Plastics are still okay for uplifting the retro vibes. If your rooms still look dated, the problem might not be the color or texture of your blinds. If you're still using vertical blinds, especially those that are floor length, then you've found the culprit. These venetian blinds look unfashionable and outdated. Aside from being mostly same in color, they look impersonal. They also interfere with other decorative accents like statues or sculptures. If you're still saving up to replace vertical blinds, putting sheer curtains or drapes will do the trick. Another outdated blind is the mini blind though they still function as shades for small windows. Minimize old fashioned vibes by buying vibrantly colored mini blinds. Hand painted decors are the ultimate fashion statements in terms of window treatment and venetian blinds use this technique. The slats on these blinds form part of a bigger picture when shut. These are more popular in Chinatowns and indie shops. As a result, most of the themes these blinds are of Asian or boho flair. These make for great accent pieces or as a surprise element in any room. Try any one of these tricks and watch your rooms come to life with new window personalities.



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    Tell Me About Forex Scalping

     

    Trading on the Foreign Exchange market, or Forex, has become increasingly popular due in no small part to its sheer size and volume of trading. There was a time when only the large investment banks and other “institutional” vehicles of finance could play in the currencies market but now it is possible for just about anyone to invest in the Forex. Just as with equities or commodities traders, investors in the Forex need some type of strategy when deciding on currency pairs and when to enter and exit a position. Scalping is one of many Forex investment strategies and at its simplest involves anticipating short term movements in the exchange rates. Forex scalpers are like the polar opposites of those who use the buy and hold approach because they are only looking to enter and exit a position quickly—make their profit and run. Scalpers may only hold a position for a few hours—and in the extreme cases—or mere minutes. These “hit and run” investors look for market indicators specifically known to affect rates on the Forex. National and international news events have been shown to affect currency exchange rates. In truth, the Forex trades 24 hours a day with investors all having access to real time pricing changes. Thus, a Forex scalper may only have a few minutes to enter and exit a position before the market corrects itself and factors the news into the pricing. Scalpers use key indicators to help them anticipate the price fluctuation, such as: · GDP – Gross Domestic Product · Unemployment · Inflation · Trade balance · Interest rate announcements · Consumer/business confidence surveys · Retail Sales Government statistics tend to be more valuable to Forex scalpers for a couple of reasons. First, the U. S. dollar backs nearly 90% of all transactions on the Forex so any economic data released about this key nation will likely have some affect upon the exchange rates—at least temporarily. Secondly, U. S. government statistics are considered to be some of the most reliable and accurate data that investors can get their hands on. Plus, the real benefit to scalpers is that government data are supposed to be well guarded secrets meaning that all investors—big or small—are made aware of the same information at the same time. Because small retail Forex traders are able to raise and move capital faster than larger institutional investors, they should have the advantage when it comes to taking advantage of short term movements in exchange rates caused by the release of new information. However, it is important to understand that a Forex scalper only profits if they can actually anticipate how the market will react to the information. For instance, if an investor had a position in the USD/EUR currency pair, they might be tempted to believe that the dollar should rise relative to the Euro if the U. S. had a higher rate of GDP growth in the 4th quarter. However, the dollar might actually fall based on this information if the U. S. economy grew at a slower rate than predicted—even if this rate was still higher than the Euro growth (and if the Euro zone grew faster than predicted). Plus, even if the investor does realize which way the market should move based on the information, they still need to enter and exit the position before the information can be assimilated into the pricing. Forex scalping is a very dangerous investment strategy because the market is so very volatile and positions are leveraged to the hilt. In short order, scalping can cost an investor all of their capital—and perhaps even leave their account in the red. Although a viable option, traders new to the Forex are encouraged to find another, safer strategy to use.



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    Web Development The Mother Of Ecommerce

     

    With the growth in web development there have been many businesses and organizations who have hired an in house webmaster to manage the growth and direction of their business website. Some of these developers are making a significant salary. Most successful online firms have concluded this is the new ‘business as usual’. The site looks good and is functioning well. The webmaster is on call to work through any difficulties the may arise with the site. The webmaster may be in charge of improving Search Engine Optimization (SEO) and they may be working with a freelance or in house writer to accomplish the goals of the company. The difficulty many online businesses encounter is they typically have limited start up capital and the hiring of a full time in house webmaster may result in the demise of the company from a financial perspective. The primary impetus of any online business is to keep costs low and hope for a significant volume of customer orders. If the product is highly unique it may be possible to sell fewer items at a higher profit margin. This is an important concept in online marketing simply because it has a determinant factor in the way you develop and optimize your site. If you are one of the many netrepreneurs that would like to learn to crawl before you walk or run then you might want to consider an integrated solution that places you in the drivers seat in terms on site development. It is possible to develop a website that includes all the things you will need for ecommerce without the need for a webmaster. This strategy is possible even if you have no previous experience in web development. By taking a highly detailed route through web development on your own through an ecommerce solution you can literally have a business website up and running the same day. This solution also provides a sense of empowerment because the step by step process allows you to have full control over site functionality. You can customize the look and feel of the site and have satisfaction in knowing you are in control of the process. Web development doesn’t have to be a mystery that only a select few can unravel. The process of developing a business website has become streamlined. The result is proving to be a boon to netrepreneurs with big ideas and limited income. If necessity is the mother of invention than website development tools is the mother of ecommerce success.



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    Anxiety Disorder Symptoms

     

    Worry, fear, and anxiety are a normal part of our life. Have you experienced feeling anxious before taking an exam and later find out that you got a higher result more than what you’ve expected? Or, feeling anxious for a job interview and ended up getting hired, or feeling frightened walking down an alley where bad things often happened? Normal anxiety helps us cope in any stressful situation, it also keeps us watchful. Mental health professional are not concerned with normal anxiety. But, if your anxiety suddenly occur without apparent reason and lasts for weeks to months and happens in most days than not, that is another issue. If anxiety persists in most days than not, and takes longer than six months, it has become an immobilizing disorder. An anxiety disorder is a recurring and excessive anxiety and worry about events or activities without logical reasons at all lasting for more than six moths and it is interfering with everyday activities, such as going to work, and socializing. A person experiencing anxiety condition finds it difficult to control the feelings of worry and fear. The thing about people with anxiety disorder is that they actually know that what they think of feel is not real and that they are just made up. The common anxiety disorders are Panic Disorder, Social Phobia, Agoraphobia, Specific Phobia, Obsessive Compulsive Disorder, Generalized Anxiety Disorder, Separation Anxiety, Post traumatic Stress Disorder, and Selective Mutism. A person with anxiety condition may suffer different anxiety disorder symptoms. And because no two individuals are the same, the anxiety disorder symptoms may vary from one person to the other. The physical symptoms of anxiety disorder are cause by brain sending messages to parts of the body to prepare for the flight to fight response. The lungs, heart, and other parts of the body work faster and the brain releases stress hormones, including adrenaline, and that explains that physical symptoms. Anxiety disorder symptoms may experience physically can include but not limited to: Abdominal discomfort Diarrhea Dry mouth Rapid heartbeat or palpitations Tightness or pain in chest Shortness of breath Dizziness Frequent urination Difficulty swallowing Anxiety disorder symptoms may experience psychologically can include: Insomnia Irritability Inability to concentrate Fear of going crazy or dying Feeling unreal and not in control of your behavior There are several types of anxiety disorders and sometimes they are associated with physical problem such alcohol and drug abuse. Anxiety is the main symptoms of other mental illness called anxiety disorders. Anxiety disorder symptoms may differ from the symptoms of other anxiety disorders, but all the symptoms cluster around excessive, irrational fear and dread. For people with anxiety condition, cheer up! Your world does not stop there because there is cure for anxiety disorder. Anxiety disorders are curable and there are two types of treatments available for anxiety disorder medication and psychotherapy. But, it is said that the proven most effective way to treat anxiety sufferers is psychotherapy.



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    Setting Up Your Craft Show Booth

     

    Have you ever walked into a store and immediately been so frustrated that you couldn't even begin to think about spending your money there? Things are haphazardly strewn about, there is little organization, and then to top it all off, when you walk up to an item that you might consider it has no price tag on it. Don't let this happen to your craft show booth. You need to keep in mind the same principles of good marketing and merchandising when you set up for a craft show. The first thing you need to do is have a plan. That means putting together an idea of what your craft show booth is going to look like in advance. I've seen so many people just lug their craft show items around in the back of a big van with a few extra stands and tables to place them on. These are the same people that ask, "why didn't I sell anything this weekend?". Planning your craft show booth involves a couple of things: first, you want to talk to the craft show organizer to see how much space you have, and if there are any restrictions to what you can have in or around your booth. Also, ask if you have a reliable power supply to run your booth. This is important. The next thing you want to do is to get a floor plan of where your booth is located so you can figure out the best set up to keep people moving in and through your craft show display. When you go to set up you craft show booth for the show, there are a couple of things you MUST keep in mind: No clutter! Keep your crafts well organized into specific areas. If you are a knitter and you have sweaters for kids and adults, you don't want them together because people will be frustrated with having to sort through the kids sweaters to find the one adult one in the pile. Spend time perfecting your merchandising skills. If you have a special stained glass window hanging, it would be time well spent to purchase or build a window that you can display in your booth with one of your window hanging's in it. When people see the item in action, they can picture it in their own homes, or they can picture using it. If they can do this, then they are more likely to part with the money to buy it. Keep items no lower than waist level No one really wants to bend over after they have been on their feet all day at a craft show. Keep items within a person's reach and they will be more likely to pick it up and examine it closely which leads to more purchases. Leave the floor area for extra stock (in boxes) that you can fill your racks with. Price everything you have Make it easy for people to buy your crafts. If you don't have a price, they may think twice about taking the time to ask they may just go elsewhere to purchase something at this craft show. Eliminate log jams. There is nothing worse than having people frustrated by the lack of good flow in a craft show booth. Try and create a natural flow for people to look at your craft show items, be nudged along by others coming through, and right through to the till at the end. If you create to many spaces where people are bottle necked or they have trouble maneuvering to see different crafts, you are limiting your sales. Keep your aisles wide and keep everything streamlined. The frustrated customer does not spend their money in a craft show booth that frustrates them. Remember, you are running a business. Think of that store that you despise going into versus the one where everything flows so nicely, the displays are appealing and all of the price tags are on the items for sale. Make your craft show booth resemble the store you like and you'll find that people will spend more money on your crafts!



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    Myths About Blogging

     

    There are certain myths that have grown up around blogs, bloggers and the blogosphere in general. Here are just some of them and some clarifications: Anyone can start a blog! Not just anyone! There are some requirements, some more obvious than others. Obviously, you need a computer that you know how to use, an Internet connection and some experience using the Internet. You also need a host for your blog; there are blog hosts that are free and some that cost a small amount per month. One last requirement is not just an ability to communicate your thoughts but also a willingness to do so. Anyone can set up a blog! Some blogs are much easier to set up and use than others, this depends on your blog host (e. g., blogger, iblogs, typepad, tblog, etc.). Some blog hosts take you through a couple simple set up steps and you're off writing your first post but there are others that get far more technical than the average user may be ready for. Blogging doesn’t take up that much time! That depends! Some posts, when you have a clear idea of what you want to say, may take just a few minutes while you may struggle for days (literally) with others that involve complex issues or thoughts. In general, blogging is a daily activity for the serious blogger (some bloggers write up to ten posts a day) and a once a week activity for the casual blogger. Most blogs are political! Many blogs focus on political topics but most blogs are just bloggers discussing their lives, loves and travels. A list of the 50 most visited blogs at BlogHub ( bloghub. com/top50blogs. htm) shows very few political blogs. Blogs are in competition with the main stream media! This is true in a few cases (not as many cases as bloggers would have you think). Just recently, there have been some very popular and influential social and politically oriented blogs that have caused main stream media outlets to back track and change their coverage of important events. Bloggers just criticize and have no new information to add! This may be true in some cases but blogging today is much more than the personal activity it used to be. Corporations, media outlets, public personalities, politicians and experts in almost every field have now joined the ranks of blog producers. Considering all this expertise, one would have to say that bloggers have a lot of new information to add to any debate. You can't believe anything you read in a blog! That's a bit of an overstatement. You'll run across bad information and even intentional untruths in blogs but, for the most part, bloggers who state facts are stating what they honestly believe to be fact. It is always up to the readers to verify that any information they receive is accurate information. The blogosphere is a meritocracy! Does the cream rise to the top? Of course it does but outside of the world of the dairy, a lot depends on how you define cream. If you consider the those bloggers who have the highest readership to be the “best“ than yes, the blogosphere is a meritocracy with readership being the 'payoff' for being the best. The best, however, is not always the most popular. You will, while surfing, run across some extremely intelligent, extremely poignant and extremely erudite bloggers who have a very small readerships, as evidenced by very few, if any, comments to their posts. That can be explained by those blogger's lack of willingness to 'play the game' that must be played to attract a large readership, e. g., aggressively promoting their blogs, spending many times more hours reading and commenting on other's blogs than they spend writing for their own, listing their blog on every available directory, etc.. Every one of us has a different definition of success, to some, a large readership is adequate success, to some using their blog as a money making device and actually making some money is the ultimate success while to others, like those with an intentionally low profile, feel that simply creating posts that are perfect expressions of what they want to say is reward enough. Need a laugh? Speaking of myths, if you need a good laugh, go and read the post titled: “Blog Myths and Facts” posted by 'Frank J' at the IMAO blog (imao. us/archives/002581.html).



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