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    Advertising Your Services Or Products On The Internet

     

    For example, if your site made $5,000 in profits and there were 2,500 hits, each visitor would be theoretically worth 50 cents. Another advantage is the simplicity of the pay per click process. You can now purchase software that will rate the popularity of keywords and phrases by giving words a number rating based on real search engine activity. Search engines generally list sites that contain quality content rather than scintillating graphics. It requires a bid for a "per click" basis, which translates to your company paying the bid amount every time the search engine directs a visitor to your site. The consumer is an invaluable resource. You just bid and you're up and running. Next, we come to the issue of link popularity. They also offer suggestions for key words after you enter a description of your site. The only fallacy with this concept is the more popular the keyword is, the greater the search engine position you will need to obtain. As with all marketing campaigns, there are advantages and disadvantages. You can compute this value by dividing the profit you make on your website over a given period of time by the total number of visitors for that same time period. Once you have this list in hand, you are ready for the next step: evaluation. Pay Per Click is a simple type of paid advertising that most search engines, including some of the largest ones, now offer. And since you are a business owner and not the consumer, your best bet is to go directly to the source. Popularity is the easiest to evaluate because it is an objective quality. The higher the number this software assigns to a given keyword, the more traffic you can logically expect to be directed to your site. Therefore, you are aiming at a figure less than 50 cents per click. In evaluating the effectiveness of keywords, bear in mind three elements: popularity, specificity, and motivation. A higher bid than yours will lower your position on search engine results. It doesn't demand any specific technical knowledge, though the more you know about search engines and keywords, the easier and more effective the process will be. You can immerse yourself in all the technical information available online to figure out how to optimize your web pages to achieve higher rankings. Of the popular search engines that offer pay per click, one called Overture provides an online tool that will give you the data on how often particular keywords are entered into their search engine. The more popular your keyword is, the more likely the chances are that it will be typed into a search engine which will then bring up your URL. The key (pun intended) to success is to learn everything you can about search engine keyword research. Software such as WordTracker will even suggest variations of your words and phrases. However, the search engines must be able to read the text, meaning that the text must be in HTML and not graphic format. If they are not chosen with great precision, no matter how aggressive your marketing campaign may be, the right people may never get the chance to find out about it. The aim of evaluation is to narrow down your list to a small number of words and phrases that will direct the highest number of quality visitors to your website. The figure of 50 cents per visitor is the point at which your business breaks even. There are several ways to go about attracting traffic to your website; Pay Per Click is one of the options you can choose from, along with developing an SEO, or search engine optimization campaign. Obviously, some keywords are much more effective than others are, but they will not cost you anything except time to set up your account in your pay per click bid. Another essential element of pay per click advertising is that you constantly monitor your bid. The idea of optimizing your pages for high search engine rankings is to attract targeted customers to your site who will be more than likely to make a purchase. Each title bar on every single page of your site should contain the most important keywords and phrases taken from the page itself. If you are down at the bottom of the search results, the consumer will probably never scroll down to find you. Avoid repeating keywords more than once in the title bars, and make sure that identical words are not next to each other. If you do not find code that reads like this, ask your webmaster to put them in. It is very important that you bear in mind that the results of the top search engines providing pay per click advertising, which are Overture and Adwords Select, usually appear on other popular search engines. If you want to achieve a high ranking on search engines, this text is essential. But in order for visitors to reach their destination your website you need to provide them with specific and effective signs that will direct them right to your site. The keyword "automobile body shops" would rank lower on the popularity scale than "automobile companies," but it would nevertheless serve you much better. Both pay per click and SEO are targeted to get your website placed as close to the top of search engine results as possible. I know this sounds like something out of science fiction, but it is really just simple code. The more specific your keyword is, the greater the likelihood is that the consumer who is ready to purchase your goods or services will find you. Or you can look at a few simple items on your pages, make some small adjustments, and most likely see improved rankings quite rapidly. Find the exactly right words or phrases, and presto! Hoards of traffic will be pulling up to your front door. Instead of getting a slew of people interested in everything from buying a car to changing their oil filters, you will get only those consumers with trashed front ends or crumpled fenders being directed to your site. However, you company specializes in bodywork only. If there are meta tags, they usually appear near the top of the window. Unfortunately, if you haven't followed certain specific steps, you are probably WRONG. It's hard to be objective when you are right in the center of your business network, which is the reason that you may not be able to choose the most efficient keywords from the inside. If the text will not highlight, it is probably in graphic form. To find out if your text is in HTML format, take your cursor and try to highlight a word or two. For example, a meta tag would read: meta name="keywords" content=. However, avoid very long strings of keywords, keeping them to six words or less. This is the most important factor in evaluating the efficacy of a keyword or phrase, and should be the sword you wield when discarding and replacing ineffective or inefficient keywords with keywords that bring in better profits. This is an essential concept: numbers alone do not make a good keyword; profits per visitor do. It is advisable to monitor your keywords on at least a monthly basis. Link popularity is based on the quality of the sites you have linked to from your links page. Ongoing analysis of tested keywords is the formula for search engine success. Linking to popular, quality sites not only boosts your search engine ranking, but it also directs more quality traffic to your website. Let's look at another example, such as a consumer who is searching for a job as an IT manager in a new city.



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    Get Help With Elementary Lesson Plans

     

    Are you an elementary school teacher or a home school mom that is burned out of coming up with elementary lesson plans for your students? I'm quite sure that no one except teachers has any idea of how difficult and sometimes stressful it is to come up with great elementary lesson plans for each subject and each day you plan to teach. I recently retired from teaching after having a fourth grade classroom for nearly thirty five years. I loved teaching more than anything else, but planning elementary lesson plans nearly did me in a few times. At several times throughout my teaching career I would come home and complain to my husband that I wanted to be done. The job was too hard, the pay was too small, I was underappreciated, and I had to spend hours each week making elementary lessons plans that half of the time I didn't even follow. Five years before retirement another teacher gave me some of the best and most relieving advice of my teaching career. I'll admit that I was a little upset that I hadn't heard this news thirty years before, but I was grateful nonetheless to get all the help I could. This teacher suggested that I start looking for other ways and sources of getting great elementary lesson plans for my classroom. At first I laughed at her and responded with a simple "yeah right." I had myself convinced that I was the only reliable source of elementary lesson plans and that my classroom would fall apart if I didn't have the perfect plans going into each morning. I was wrong. My teacher friend suggested that I utilize resources that other teachers have made in my own classroom. She suggested that I look for elementary lesson plans at bookstores, teaching stores, and even on the internet. I began to look around for other sources of elementary lesson plans during the summer between two school years. I was skeptical about finding something that worked, yet I found the idea intriguing enough to be worth my trying. What I discovered as I really began looking for elementary lesson plans was unbelievable: there really is a wealth of information and resource available for teachers in the area of elementary lesson plans. I had no idea how much work had been written and published in this area. I stumbled upon a treasure house of solid information that changed everything about the last five years of my career. So teachers, regardless of how long you've been in the classroom, start looking now for great alternatives for elementary lesson plans. You'll be glad you did.



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    African American Hair Texture Taking Care Of Our Gift

     

    African American hair comes in an almost infinite variety of textures, from curly to woolly, from kinky to wavy, from natural and thick to straight and sleek. But whatever its texture, Black African American hair is a gift that reflects both our beauty and our ancestry. Unfortunately, though, it's often next to impossible to feel good about our hair. Why? Because it feels like we're constantly at war with it. The Basics At some point in her life (or many times throughout her life!) virtually every woman wrestles with the question of natural versus relaxed/permed. There are advantages and disadvantages to each, but whatever the choice, it's crucial to take care of your locks. Good hair care starts from the inside out. That means eating a balanced diet to give your body all the nutrients it needs in order to grow the healthiest hair possible. It also means drinking plenty of water, to give your hair (and skin) much needed moisture. The Comb/Brush The next critical element of hair care regardless of your hair's texture is using the proper comb/brush. The truth is, the vast majority of combs and brushes are made for non African American hair. The ideal tool for our hair is a combination comb/brush that is designed so that the teeth easily slide under our coiled hair texture. It's like a detangler that works by rolling out the hair instead of pulling it out. In the process, it naturally conditions and relaxes hair, making it soft and easy to style or braid. This kind of comb/brush also keeps our hair healthy and helps prevent breakage. Next Steps In addition to having the proper comb/brush, there are several other things you can do to help prevent breakage. First, use heat sparingly, especially if your hair is permed. Second, don't wash your hair too often every seven to ten days is ideal. When you do wash it, use a leave in conditioner. In between, rinse your hair once or twice a week (and especially after a workout), and use a conditioner every day. And, don't neglect your monthly deep conditioning treatment. Embrace Your Texture The hairstyles you choose will change over the course of your lifetime, but the best hair care advice is to embrace your natural texture and work with it. Hair that is naturally curly will act very differently than hair that is naturally woolly. Similarly, super kinky hair will respond in a different way to treatments than naturally wavy hair. When you work with the texture you have, you can still have a variety of style choices available to you. But the key is that you won't be constantly fighting nature; instead, you'll be working with the African American texture you were born with and maximizing its beauty. In the process, you'll have less breakage and healthier hair. The result? You'll feel more beautiful and project that self confidence to the world. What could be better?



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    Mudras Hand Symbolism What Are Mudras Part 1

     

    [Note: This paper contains images which may be seen as originally published at our website] When we study Eastern philosophies, beliefs, culture, and the pragmatic yogic methods of Hinduism and Buddhism, we often come across practices of systematic hand gestures. The rites, rituals, initiations, dances, and spiritual disciplines of these Oriental religions and traditions are replete with multifold forms of hand gestures with symbolic meanings and empowering virtues. In Sanskrit these gestures are called mudra. Mudra means "seal," or "symbol." The word has various connotations or definitions in Yogic and Tantric philosophies. In Hatha yoga, mudras are special physical asanas, or body postures; they are also certain exercises or processes that arouse into activity one's innate energies. The ancient yogic text, the "Gheranda Samhita," describes twenty five of these mudras among which are: ashvini mudra, bhujangini mudra, kaki mudra, khecari mudra, maha mudra, manduki mudra, matangi mudra, nabho mudra, pashini mudra, sahajoli mudra, shakti calani mudra, shambhavi mudra, tadagi mudra, vajroli mudra, viparita karani mudra, yoni mudra, etc. The above yogic manual advises us that these mudras are to be kept secret with great care and not to be conveyed to anyone unfit for their reception as these mudras could confer tremendous power and psychic abilities called siddhis. Those without the right spiritual qualifications could cause untold harm to themselves and others should they engage in these exercises and be successful in unfolding occult faculties. The psychic powers acquired therefrom would be misapplied, misused and abused for egoistic purposes and this is potentially fatal for one's evolutionary growth. These mudras were therefore esoteric in nature and reserved for the chosen few the true spiritual aspirants, and not for the worldly minded or the overly spiritually ambitious. This doctrine "for the few" was observed carefully by mostly all spiritual traditions. In one ritualistic text of the Vajrayana Tantra concerning an initiatory teaching, the chela or student is enjoined to, " . . . spread this teaching with great caution. It should be kept secret from both sinful and Dam Med (oath breakers) persons; from sophisticated and foulmouthed persons. This teaching should not be given to skeptical and defamatory persons; it should not be bestowed upon heretical and insincere persons. It should not be given to the thief of Dharma [spiritual doctrines] or to those who do not observe the precepts. Keep this sacred teaching from such persons is a rule you should observe." In his manual on yoga, which consists of 195 Sutras, Patanjali never once mentioned mudras, nor the serpent force, or kundalini for that matter. Perhaps he considered these teachings esoteric and not meant for general circulation. Aside from the possible acquisition of paranormal powers as one result of the awakening of the kundalinic force lying latent at the base of the spine, the mudras described by the Gheranda Samhita also results in rejuvenation, and the sought for liberation from the mortal, human condition. Intense and constant practice of these mudras in conjunction with other spiritual exercises is said to have the power to transform man into a living god. Hand mudras, we believe, do have this kind of effect. Hindu Tantrism has a different understanding of mudras. To the practitioners of Tantra, the term refers to a shakti, a human female participant in the maithuna, or sexual rites; or even to the parched grain as one of the five ingredients used in the panca tattva rite because of its physical resemblance to the yoni, the female genitalia. Shaktis are called "mudras" because in the process of ritualistic and yogic coitus they have an effect similar to body and hand mudras. Mudras awaken dormant psycho physical centers and purifies certain subtle channels allowing for the circulation of energies to take place; Mudras facilitates concentration, and are a powerful means of communing with the forces and divinities lying within man's inner nature; women have a great access to psychic energies; thus, the sexual yogic act, when properly conducted, does the same thing. Being highly respected, a woman proficient in the Tantric arts is referred to as a "mudra," or to be more specific, "Karma mudra," of which there are five kinds, categorized according to various psycho physical characteristics. In another sense, "closed electrical circuits" of the subtle channels in the physical and etheric bodies are also known as "seals," or mudras. In passing, we should mention that the large earrings worn by members of the Kanphata Order in India are likewise called "mudra." The Kagyu sect of Vajrayana Buddhism uses the suffix "maha" meaning "great" in association with the term "mudra." Thus, the conjoined word mahamudra means "the Great Seal," or "the Great Symbol." In this context, the word refers to a state of direct realization and experience of the ultimate nature of the Mind or Reality where all dualities and sense of separateness from All that Is are transcended. Putting aside complexities, the definition of mudra is simply "symbolic gesture." Chogyam Trungpa in his book, "Mudra," defines the word as, "a symbol in the wider sense of gesture or action. It is the inspiring color of phenomena. Also it is a symbol expressed with the hands to state for oneself and others the quality of different moments of meditation, such as touching the earth with the right hand as a witness to Buddha's freedom from emotional and mental frivolousness." Yoga teachings in general explain that mudras denote the hand gestures and movements used in the performance of dances, rituals, rites, and while engaging in spiritual exercises such as meditation. Mudras symbolically express inner feelings and inner psychological states; they also generate various qualities such as fearlessness, power, charity, and peace in the practitioner and to on lookers. In another ancient text called Soma Shambhu Paddhati, a great number of these hand mudras are described. Perhaps the best known by yogic practitioners and students are abhaya mudra, anjali mudra, cin mudra, dhyana mudra, and jnana mudra. Some of these mudras are known by other names, especially in other cultures and spiritual traditions. It is this latter understanding of mudra that we shall be dealing with in this series of articles. To sum up, we present Nik Douglas' definition of "mudra" to be found in the glossary of his book, Sexual Secrets: (Mudras are) "mystic hand gestures used to focus subtle energy, transmit teachings through symbols and confer psychic protection. As an aid to Tantric meditation, mudra can also mean woman in her role as Yogini. The same term is sometimes used to refer to cereal grains used in Tantric rites. " The Origin of Mudras It is not quite known when or where systematized and stylized gestures originated. Almost all ancient cultures made use of hand signs in one form or another. Hand Signs were employed even in earliest times in religion, in the rhetoric art, in social intercourse, in builders' and trade guilds, etc. The operative Masons the Comacines, the builders of Europe's finest cathedrals, and the hoary trade guild known as the Dionysiac Artificers who were responsible for the construction of ancient buildings and structures all made use of hand signs as a system of communication and protection of their conclaves or secret meetings against unauthorized entry. In Hinduism, as well as Buddhism, hundreds of mudras were formed for yogic purposes, for ceremonies, drama, and dance. Most of these were symbolic in nature, others, however, had metaphysical virtues. There are literally hundreds of mudra gestures formed by the ancient yogis and sages; however, they are all based on four basic hand positions: the open palm, the hollowed palm, the closed fist, and the hand with fingertips together. In the Occident, the study of hand gestures in ritual and its spontaneous movements is called cheironomy. It particularly relates to gestures used in esoteric symbolism and certain forms or signs used in religious ritual. In occultism, each hand gesture has certain significance as well as embodying a certain force. Ritual gestures were an important part of religious ceremonies in most ancient cultures. They were said to have the power to call upon the gods, to unfold powers, and to affect the surroundings in various ways. The ancient Egyptians regarded the hand poses of their god incarnate pharaohs as highly potent, even if it is just a pictorial representation. While depicting these pharaohs in murals or while forming statues of them, artists were careful not to misrepresent the mudras assumed by their sovereign for fear that it would evoke an unwanted force. Power in the Hands The hands when used systematically in mudra exercises result in a wealth of benefit for the practitioner. Not only does it improve one's health, they also generate the energies that would empower one to live a dignified life as a child of God. Specific hand gestures assist the unfoldment of one's divine potentials, or inner divinity lying dormant within one's being. Mudras facilitate the awareness of our inner nature, the reality of Spirit, the oneness of the Cosmos. It arouses the spiritual heart to expand and express itself with effulgent radiance. Through love, selfless love, unconditional love, divine love, it is possible to conquer all things. It is with love that we approach God, not through fear; fear will never take us to the divine throne. To express love is the beginning of wisdom. By practicing hand gestures we eventually find ourselves communicating with Nature, for some of her esoteric languages are signs and symbols. Mudras generate structured magnetic fields with forms that resemble computer fractuals and images. Abstract forms reach the higher planes of life where angelic forces reside. Thus, by performing mudras we may eventually find ourselves socializing with cherubim and seraphim. According to scientists we use about 10% of our brain potential. Mudra practices may change all that, for the energies that it awakens clears all of the vessels physical and non physical of obstructions and blockages that prevent the brain from being nourished and developed. New synapses between neurons are formed when the brain receives a good supply of chi or prana. An increase in I. Q., a strong memory retention, improved learning ability, and mental alertness, are some of the results of cleared energy channels. When empowered the brain forms new connections with the etheric brain. These connections resemble and function as miniature sutratma, which is the link between the lower quaternary of the microcosm and the higher components that we normally refer to as "the Spirit" of man. The more links between the etheric and physical brain, the more powerful and intelligent the brain becomes. Mudras awaken the power of the hands to act therapeutically and magically. The psychic centers in the palms and fingertips are activated to their optimal level by the consistent application of mudras. This eventually facilitates the free outflow and influx of cosmic forces that may be utilized for various occult purposes. With such power, even a mere touch may mesmerize, enchant, fascinate, or quicken the "dead." Hands with such power would definitely be an asset not only to the metaphysical practitioner but also to those involved in social and business affairs. Copyright © 2006 Luxamore



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    Taking Osteoporosis In Stride

     

    Most women suffer from osteoporosis after they hit their menopausal stage. Osteoporosis is a disease characterized by bones becoming so thin and fragile that they are more likely to break easily. Without treatment, this condition may progress without any sign of pain until a bone breaks. Fractures usually occurs in the hip, spine and wrist bone injuries that require cast work, hospitalization, and even major surgery. Osteoporosis is a disease that makes it hard for a person to walk unassisted and may lead to permanent disability, or even death. Other serious consequences include height loss, severe back pain, and deformity. Women are more likely to develop the said condition than men. The bone disease may start anytime, depending on the severity of calcium deficiency in the bones. During the prime bone growing years of 12 to 20 years old, women should already be aware of what make their bodies and bones grow stronger or weaker. According to Dr. Roberto Pacifici, chief of endocrinology at Emory University, genetics plays a major role in determining bone health. He also cited the following variables as significant to having strong bones during the prime age of 12 to 20 years old: * Normal Body Weight * Normal Menstrual Periods * Normal Types of Medication * Normal Physical Activity Pacifi emphasized the need for young women to make sure that their estrogen production levels are normal by having normal menstrual periods, which is usually achieved through proper nutrition. Young women should also avoid taking certain medications that inhibit estrogen production, such as steroids and cortisone. Having a low body weight is also a factor in skeletal growth. Although eating disorders may cause a small group of women to have low body weight, serious athletes like competitive runners and gymnasts make up the larger group that is at risk. While physical activity is good, it can be unhealthy when done in excess amounts of time and level of exertion. But as women mature from 20 to around 50 years old, things change and the guidelines become more centered on moderation. Pacifici advised moderate alcohol intake, or limiting to only two drinks a day since over three drinks a day would be considered excessive. He believes the best way for women in this age group to keep their bones strong is to keep their body weight within normal levels and make sure that they engage in regular exercise. It is at this stage that women need to start taking a calcium supplement. The National Osteoporosis Foundation recommends that women under 50 get 1,000 milligrams of calcium per day. Calcium is essential to get sufficient amounts of vitamin D. It has been noted that lack of awareness about the importance of supplementation has caused many people to have vitamin D deficiency. Vitamin D is necessary for our bodies to effectively absorb calcium. Most women will experience the onset of bone loss at the age of 50, or about 3 years prior to menopause. The amount will depend on how well those bones were treated up to that point. Pacifici says most women start experiencing bone loss about three years prior to menopause which is the reason why many doctors recommend women to increase their calcium intake to 1,500 milligrams daily. Osteoporosis is considered a silent disease with no obvious symptoms until bones begin to fracture or break easily. Doctors advise women to get a bone density screening test done by taking an X ray of a woman's lower spine and hip area. It can be done anytime after menopause. But those with a family history of osteoporosis are at high risk and should get this screening done when they go through menopause. According to Pacifici, the test is similar to a cholesterol screening, which is neither painful nor extremely expensive. But the significance of the test lies in the opportunity to gain information on how people can improve their chances of living happy, healthy lives in the future.



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    Exclusively For Students Student Debt Consolidation Loan

     

    Only a student knows how hard the life of a student is. With the pressure coming from all angles, it is difficult to keep focus on studies and the related matters. Money is an integral part of everybody’s lives and that includes students who need them for many reasons. Moreover, as with many people, there can be times where the pocket can be a little tight and the student may have to resort to taking loans from different sources. In this process, the students may find themselves subjected to pressures of paying interest rates for their loans. The better option then for all the students is to take a student debt consolidation loan. A student debt consolidation loan will consolidate all the loans that a student owes and combine into one single loan. The advantages of this process are plenty as well. Advantages such as: •The student debt consolidation will allow a student to focus on one single loan. This is relatively easier than focusing on multiple loans. •The interest rate on student loans is very low, with usual interest rates ranging from 1% 3%. •The interest rates are charged only when the students are out of the college and have started working. •There are many rebates that the students can get with the student debt consolidation loan that makes the repayment a lot easier. •A lot of financial pressure is also removed of the students; this allows more concentration on the studies. •A student debt consolidation loan also prevents a likelihood of a student being turned into a borrower with bad credit history. With these advantages, it is better to have student debt consolidation loan than keep on fighting with the loan and its payments. Any student who wants to apply for the debt consolidation loan has two options available to him, those two being: Loans from government agencies – there are many government related organizations, which deal in providing loans to the students. So if a student wants to take an authorized loan then this is the answer. Loans – Many other authorities deal in student debt consolidation loans. This is another option for students who do not get loans from government authorities. The process of application is simple as well for the student debt consolidation loan. All a student borrower of the loan needs to do is just estimate his requirements and then submit an application to the lender of the loan. Being a student loan it will in all likelihood will be approved in a few working days.



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    How To Make Money From Home For Free

     

    Anybody that is looking to make money from home probably wants to do so without having to spend money first. This is especially true in today’s day and age because of all of the get rich quick scams that are being run online. In order to avoid these scams, the most important thing that you can do is never pay up front for anything. A good rule of thumb is that if you are being charged a set up fee, you should simply skip over that opportunity. There are not too many legitimate money making options that actually require you to send a set up fee in order to get started. Most of the time, all the up front money will get you is a generic packet of information that is completely useless. You will then asked for more money before you even know it. Making money from home is possible in a number of different ways. Filling out surveys is a great way to make money from home without having to pay any up front costs. But even though there are survey companies that are legit, there are also a large group of them that are scams. Again, these scams will try to charge you money up front in order to get started. Instead of simply paying the fee, all you have to do is search the internet in order to find a company that will let you get started for free. Another great way to make money from home for free is to become an independent contractor. This means that you will sell your services to companies across the world without ever becoming a full time employee of theirs. The great thing about becoming a contractor is that regardless of what skills you have, you can sell your services. The most popular positions include ones in the writing, computer, sales/marketing, and administrative industries. Even though these are the most common industries, you can become an independent contractor in any field that interests you. You can also make money from home for free by starting a small business. Many people do this as hobby, just to find out that it has turned into a full time venture. You can start a small business in industry that you please with the things that you have around your home. In today’s world, if you have a computer you can do pretty much anything that you want. Making money from home without having to pay for start up costs is something that a lot of people are interested in. There are many options available to you, and you can find the ones that are best by searching the internet and determining what opportunities best suit your needs.



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    Service The Opening Gun Of Tennis

     

    SERVICE THE OPENING GUN OF TENNIS. Service is the opening gun of tennis. It is putting the ball in play. The old idea was that service should never be more than merely the beginning of a rally. With the rise of American tennis and the advent of Dwight Davis and Holcombe Ward, service took on a new significance.

    These two men originated what is now known as the American Twist delivery. From a mere formality, service became a point winner. Slowly it gained in importance, until Maurice E. M'Loughlin, the wonderful "California Comet," burst across the tennis sky with the first of those terrific cannon ball deliveries that revolutionized the game, and caused the old school players to send out hurry calls for a severe footfault rule or some way of stopping the threatened destruction of all ground strokes.

    M'Loughlin made service a great factor in the game. It remained for R. N. Williams to supply the antidote that has again put service in the normal position of mere importance, not omnipotence. Williams stood in on the delivery and took it on the rising bound.

    Service must be speedy. Yet speed is not the be all and end all. Service must be accurate, reliable, and varied. It must be used with discretion and served with brains. Any tall player has an advantage over a short one, in service.

    Given a man about 6 feet and allow him the 3 feet added by his reach, it has been proved by tests that should he deliver a service, perfectly flat, with no variation caused by twist or wind, that just cleared the net at its lowest point (3 feet in the centre), there is only a margin of 8 inches of the service court in which the ball can possibly fall; the remainder is below the net angle. Thus it is easy to see how important it is to use some form of twist to bring the ball into court. Not only must it go into court, but it must be sufficiently speedy that the receiver does not have an opportunity of an easy kill. It must also be placed so as to allow the server an advantage for his next return, admitting the receiver puts the ball in play.

    Just as the first law of receiving is to, put the ball in play, so of service it is to cause the receiver to fall into error. Do not strive unduly for clean aces, but use your service to upset the ground strokes of your opponent. Service should be hit from as high a point as the server can COMFORTABLY reach.

    To stretch unnecessarily is both wearing on the server and unproductive of results. Varied pace and varied speed is the keynote to a good service. The slice service should be hit from a point above the right shoulder and as high as possible. The server should stand at about a forty five degree angle to the baseline, with both feet firmly planted on the ground.

    Drop the weight back on the right foot and swing the racquet freely and easily behind the back. Toss the ball high enough into the air to ensure it passing through the desired hitting plane, and then start a slow shift of the weight forward, at the same time increasing the power of the swing forward as the racquet commences its upward flight to the ball. Just as the ball meets the racquet face the weight should be thrown forward and the full power of the swing smashed into the service.

    Let the ball strike the racquet INSIDE the face of the strings, with the racquet travelling directly towards the court. The angle of the racquet face will impart the twist necessary to bring the ball in court. The wrist should be somewhat flexible in service.

    If necessary lift the right foot and swing the whole body forward with the arm. Twist slightly to the right, using the left foot as a pivot. The general line of the racquet swing is from RIGHT to LEFT and always forward. At this point and before I take up the other branches of serving, let me put in a warning against footfaulting.

    I can only say that a footfault is crossing or touching the line with either foot before the ball is delivered, or it is a jump or step. I am not going into a technical discussion of footfaults. It is unnecessary, and by placing your feet firmly before the service there is no need to footfault. It is just as unfair to deliberately footfault as to miscall a ball, and it is wholly unnecessary.

    The average footfault is due to carelessness, over anxiety, or ignorance of the rule. All players are offenders at times, but it can quickly be broken up.



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    Oklahoma City Schools Find New Leader

     

    Oklahoma City Schools have ridden a roller coaster of ups and downs for the past decade. The district was labeled as “in need of improvement” under the No Child Left Behind Act of 2001 (NCLB). That federal mandate led to major overhauls which included a district improvement plan, a comprehensive local education plan (CLEP) and numerous initiatives by then superintendent Bob Moore. The changes have seen marked improvements. Following Moore’s resignation, interim superintendent Linda S. Brown and the Oklahoma City Schools’ Board instituted four major tools to help meet Adequate Yearly Progress (AYP) as required by the NCLB act. These tools are: district restructuring, the Instructional Facilitator Program, the Organizational Health Inventory, and the High Performance Model. The major concern of Oklahoma City Schools during the previous academic year was finding someone capable of continuing the upward progress of these initiatives. That search came to an end in April when Oklahoma City Schools announced the selection of John Q. Porter as the next Superintendent of Schools. Porter is currently Deputy Superintendent of the highly ranked Montgomery County Public Schools (MCPS) in Rockville, Maryland. Porter is nationally recognized for his work in improving both accountability and academics in the MCPS. He also has had success in integrating technology with student learning. This is one of the reasons that Oklahoma City Schools think he might be the right man for the job. Oklahoma City Schools have received acclaim for its MAPS (Metropolitan Area Public Schools) for kids program. MAPS for kids is an “historic bond initiative” created in 2001 that has earmarked $512 million for new or renovated school buildings for all Oklahoma City Schools. Other funds in the initiative include $52 million for computer and technological resources for Oklahoma City Schools. The plan draws on sales tax increases over the coming years, as well as bond funds to feed the aggressive changes. Board members and administrators in the Oklahoma City Schools believe that Porter, coming from a district that manages an operating budget of $1.85 billion fairly successfully, will be able to use district funding to institute the needed AYP improvements. The nearly year long search for the new Oklahoma City Schools Superintendent seems to have board members breathing a sigh of relief. Oklahoma City Schools have gone over 10 months without a permanent leader in the superintendent’s position. Chairman of the Oklahoma City Schools Board, Cliff Hudson said, “While it has taken us some time to find a new leader, I can say it was worth the wait because we have found an exceptional person to lead the Oklahoma City Public Schools District.” While politics dictate that this sunny outlook will face challenges during the actual interactions over the next school year, the fact that Porter is positively embraced by most of the Oklahoma City Schools administrators is encouraging. Hudson implied that the community investment made by MAPS for kids was partly responsible for the high quality of applicants who applied for the superintendent’s position. Porter will officially assume the title of Oklahoma City Schools newest superintendent on July 1st.



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    Got Dial Up

     

    Got Dial Up? Forget Online Gaming Computer games have come a long way since electronic checkers and the like. Today, we've got computer games that would put some 21st century movies to shame and interest in online gaming is catching on like some kind of crazy fever. Once dominated by males aged 25 and older, today's gaming generation includes mom, sis, aunt, even grandma and grandpa! If you think you've caught the online gaming bug, and you're thinking about becoming a participant, don't even think you can join in on this online fun using a dial up Internet connection! Part of the fascination with online gaming lies in its speed. During play, online gaming becomes a virtual world and in order to project a sense of reality into the mix, its games are fast, its movements are smooth, and its sounds are as realistic as we hear them in the natural world. Sitting in front of an online game, and actively participating in one puts the player in another world a world that's so different, so cool, and so real. No, we're not talking about a super fancy version of checkers or backgammon. We're not talking about a visually rich game of tic tac toe. We're talking about full fledged networked or multiplayer gaming that allows anyone to entertain themselves and hoards of others across the world at the same time. Multiplayer games play over online but trust us when we say any old Internet connection won't do. If you want to get in on this craze, you're going to have to ditch the old dial up connection that you might have and get into broad band. A broadband Internet connection will give you the ability to send and receive highly detailed and realistic imagery at an appropriate speed. It will give you the means to watch videos in real time, and it will allow you to experience speech as if each and every other player were speaking to you directly. A dial up Internet connection just can't handle this kind of fun, but you can get a broad band connection just as easily. For the techies out there, broadband is a type of data transmission in which a single medium (wire) can carry several channels at once. 1 For the rest of us, broadband is an Internet connection that allows several people to send and receive data at the same time. A dial up connection doesn't do that. A dial up connection can either send or receive but it certainly can't do both. Let's talk about Broadband ISDN for a minute. ISDN stands for integrated services digital network and it can transmit transmitting voice, video and data over fiber optic telephone lines at about 64 Kbps (64,000 bits per second). Most ISDN lines offered by telephone companies give you two lines at once, called B channels. You can use one line for voice and the other for data, or you can use both lines for data to give you data rates of 128 Kbps, three times the data rate provided by today's fastest modems.2 Broadband ISDN a combination of regular broadband and ISDN can transmit voice, video and data over fiber optic telephone lines at about 1.5 million bits per second (bps). It's a much faster connection than either broadband or ISDN alone! If your ISP offers Broadband ISDN, ask for it your online gaming adventure will be the better for it. PPPPP Word count 568 1 Source: Mecklermedia Corp. 2 Source: Mecklermedia Corp.



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    Another Increase In Health Premiums

     

    The health industry’s main lobbying group, America’s Health Insurance Plans, reports that medical premiums increased 8.8% between 2004 and 2005. The lobbying group claims this is good news since the actual premium rate of growth has continued to slow from a rate of more than 13% in 2002. The increase in health premiums is reportedly most likely due to the increased use of doctor and hospital services. The accounting firm, PriceWaterhouseCoopers, reports that just 14% of the increase had to do with administration or marketing costs or higher insurance profits. According to the Kaiser Family Foundation, an average health care plan obtained through an employer in 2005 approached $11,000. The average annual cost for the worker was approximately $3,500 plus deductibles and co pays. Employers are currently shifting more and more of the health care costs to their employees. Studies show that employers decreased health care spending by 1.3%, while employees increased spending by 5.5%. “What we’re aware of is that health care costs,” says Judy Feder, PhD, dean of the Public Policy Institute at Georgetown University, “even when they slow down, are still outpacing peoples’ income and ability to pay.” The trend of increasing costs of health care does not seem to be slowing down. With baby boomers now into their sixties, these costs will certainly continue to rise. Health care costs are taking a larger chunk out of everyone’s budget. Prescription drugs price increases are outpacing the growing medical premiums by almost two fold. Controlling drug costs is one of the simplest ways to lower overall health care spending. Using generics as often as possible, utilizing less expensive over the counter medication, and shopping around for lower prices are three quick and easy ways to lower these costs. Even small savings, done over and over, will soon add up to a significant reduction in your expenses at the pharmacy. For more free information, free articles, and free newsletter, go to . rxcostcutters. com



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